Welcome to my hub

I'm Co-founder and CEO @Uberflip - The #1 Content Experience Platform serving the entire buyer's journey. I also have hobbies - like writing music, hacking code and making cocktails.

  • Bernadette

    Bernadette

    Remix of a Four Tops classic

    Read Article
  • The Jared

    The Jared

    An artisanal bespoke cocktail with deep roots dating back to 2017

    View Cocktail
  • Wicked Jumpshot (Sky's The Limit Mashup)

    Wicked Jumpshot (Sky's The Limit Mashup)

    The Original Wicked Jumpshot (by @yostar) mashed up with Notorious B.I.G.'s Sky's the Limit Acapella (https://archive.org/details/BIGGIE_acapellas_Vol._2) Artwork by some incredible artist I wish...

    Read Article
  • Tele Groove Delight

    Tele Groove Delight

    Tele Groove Delight by yostar

    Read Article
  • The Balance Beam

    The Balance Beam

    A well balanced bevy, for when we're all a little off tilt.

    View Cocktail
  • so it goes (remix)

    so it goes (remix)

    taylor swift's track reimagined

    Read Article
  • What Happens When We Train AI on AI-Generated Data?

    What Happens When We Train AI on AI-Generated Data?

    In this contributed article, Ranjeeta Bhattacharya, senior data scientist within the AI Hub wing of BNY Mellon, points out that In the world of AI and LLMs, finding appropriate training data is...

    Read Article
  • Follow me on

    Follow @yostar
  • A Culture Transformation Should Outlast Those Who Initiated It

    A Culture Transformation Should Outlast Those Who Initiated It

    A genuine culture transformation extends beyond a single CEO or executive group. It encompasses the organization and its people as a whole.

    Read Article
  • How to Build an Inclusive SEO Strategy That Attracts and Converts More Customers

    How to Build an Inclusive SEO Strategy That Attracts and Converts More Customers

    Learn how to create an inclusive SEO strategy from inclusive marketing expert Sonia Thompson that resonates with diverse audiences.

    Read Article
  • Expanding To A Global Audience? 10 Tips For Getting It Right

    Expanding To A Global Audience? 10 Tips For Getting It Right

    Maintaining brand consistency and simplicity while considering cultural sensitivities is essential for success globally.

    Read Article
  • How A Content Strategy Helps Marketers Achieve Measurable Success

    How A Content Strategy Helps Marketers Achieve Measurable Success

    To effectively engage with your target audience and drive engagement and revenue, a well-defined content strategy is essential.

    Read Article
  • Investing In Gen Z: FinServ Marketing For The Zoomers

    Investing In Gen Z: FinServ Marketing For The Zoomers

    It is essential for those of us marketing any type of financial service to Gen Z to understand their specific mindset.

    Read Article
  • Cracking The Code: Marketing Tactics For Recruiting Success

    Cracking The Code: Marketing Tactics For Recruiting Success

    In talent acquisition, competition for top-notch candidates is fierce and addressing this challenge starts with building and maintaining a robust talent pipeline.

    Read Article
  • Google Ads Intelligence: How to Use Google Ads AI for Your Next Campaign

    Google Ads Intelligence: How to Use Google Ads AI for Your Next Campaign

    Google Ads is the world’s largest PPC advertising platform. If used effectively, you can generate significant profit for companies. But wrapping your head around it can be hard.

    Read Article
  • Five Ways To Reduce Downselling During SaaS Renewals

    Five Ways To Reduce Downselling During SaaS Renewals

    Enterprises need to deal with downselling proactively. In this piece, I’ll share five ways to lay down the groundwork for reducing downsells during SaaS renewals.

    Read Article
  • A Deep Dive into Building a Productive Workplace

    A Deep Dive into Building a Productive Workplace

    Learn how to build a highly productive workplace with tips from industry experts. Explore strategies for increasing productivity, managing teams, and setting clear goals.

    Read Article
  • Technology Gets The Headlines, But Relationships Remain The Foundation

    Technology Gets The Headlines, But Relationships Remain The Foundation

    Simply put, no matter how much technology we invest in, we must not lose the interpersonal aspects of the customer experience.

    Read Article
  • 12 Recruiting Email Examples I Love (For Your Inspiration)

    12 Recruiting Email Examples I Love (For Your Inspiration)

    With a good recruiting email, recruiters can effectively fuel their talent pipeline. Discover successful emails, why they work, and a template you can use.

    Read Article
  • How to Make the Most of LinkedIn Messages for Business

    How to Make the Most of LinkedIn Messages for Business

    Messages for LinkedIn Pages allow for immediate communication between businesses and individual LinkedIn users.

    Read Article
  • 4 Key Insights: How AI Is Redefining Startup GTM Strategy

    4 Key Insights: How AI Is Redefining Startup GTM Strategy

    4 key insights from the latest report on how AI is redefining startups' GTM strategy.

    Read Article
  • loading
    Loading More...